Nfant Labs

Transforming innovation into impact: making a med-tech company the go-to resource for parents seeking reassurance and clinicians seeking credibility.

BRAND STRATEGY | CONTENT STRATEGY | CAMPAIGN DEVELOPMENT | NARRATIVE STRATEGY

Silk + Sonder

From journal to lifestyle ally: building a brand that helps women feel supported, grounded, and empowered.

BRAND STRATEGY | CONTENT STRATEGY | CAMPAIGN DEVELOPMENT | NARRATIVE STRATEGY

HALEYS Beauty

Clean doesn't mean compromise: repositioning a beauty brand around proof not shallow promises.

BRAND STRATEGY | NARRATIVE STRATEGY | CONTENT STRATEGY | CAMPAIGN DEVELOPMENT

Goldstories Jewelry

Helping a founder-led jewelry brand make its most powerful asset visible: the woman behind it.

PERSONAL BRAND STRATEGY | CONTENT STRATEGY | NARRATIVE STRATEGY

Found by Maja

Turning a life of global discovery into a digital presence as magnetic as the woman behind it.

PERSONAL BRAND STRATEGY | CONTENT STRATEGY | NARRATIVE STRATEGY

My personal brand

@itsmaddiewilson

Every claim I make about personal brand strategy, I've tested on myself first.

PERSONAL BRAND STRATEGY | CONTENT STRATEGY | NARRATIVE STRATEGY